EUDWVideo and Social Media Marketing Conference

Loredana Niculae

Speaker at Video & Social Media Marketing International Conference.

CEO, Founder at NNC Services, Romania

Skilled entrepreneur and business manager with a proven track record in building digital performant teams and corporate functions, leveraging best practices through multi-discipline collaboration to define guidelines for digital growth.

20 years of experience in the management of technology marketing and sales, business strategies, digital marketing, business development, and management consultancy. Notable achievements in B2B marketing and sales, management, problem-solving, business strategy, and coaching.

Session: Saas Pricing

Go-to-market strategies for SaaS Companies

Before deciding what type of pricing model your SaaS company will adopt, you need to consider your audience, along with the costs involved by creating, deploying, and updating the service. Once you know all these details, you can choose between:

Commercial open SaaS

Freemium SaaS

Free trial subscription model

Paid subscription model

In the presentation, I will go over the definitions, actual examples, monetization options, as well as the pros and cons of each pricing model.

Learning outcomes:

  • Types of pricing model for your SaaS company
  • Choosing the best pricing model for your company
  • How To Formulate the Pricing Strategy
  • What to consider when Selecting a Model

Additional information and Video & Social Media Marketing International Conference programme – here

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