Digital Strategist at Omniaweb, Italy
Digital strategist and advertiser, i’ve worked in web marketing since 2005. I founded a society in 2012 with focus in organizing web marketing courses (studiosamo.it). I’ve organized tens of courses, first offline than online, and finally I created an Academy with the membership model. I trained thousands of aspirant web marketers using only online channels, such as Google Ads and Facebook ads. I managed about a million euros in my activity.
I also worked for important customers in Italy such as Vinitaly and Rauchand teached in many important companies (such as Stanley Black & Decker), Universities (such as Ca’ Foscari in Venezia) and for political parties and administrations.
Now I am launching a new company which will sell online advanced web marketing courses.
Session: Online courses
How to sell courses and create an online academy and subscription
In my speech I want to explain the steps necessary to create a system to sell online courses and create a functionally academy and/or a subscription model for online courses. I want to highlight the best practices and the ways to create a business model, from SEO to content marketing to advertising to retention.
Learning outcomes:
- Learn how to sell offline and online courses.
- The steps to create an effective business model to sell online courses.
- What is important and what’s not when you create a business online.
- How to promote effectively your business.
Additional information and Video & Social Media Marketing International Conference programme – here
