International eCommerce & Omnichannel Transformation ConferenceWorld Digital Weeks

Tahise Soares

Speaker at International eCommerce & Omnichannel Transformation Conference

Head of eCommerce at Loreal, Brazil


Session: Best practices for a high performance online execution

A perfect online execution

In this session I will talk about all the best practices for a perfect online execution showing the main strategies and steps when launching products and running major campaigns in Ecommerce. As a consequence of this, we have reached great results growing 3 digits and becoming the biggest eCommerce operation for the Loreal Professional Products Division in LATAM.

Learning outcomes:

  • Run high performance campaigns to increase online sales.
  • Maximize the results of a product launch.
  • Learn the main strategies for a 360 and perfect online execution.
  • See real cases with all the steps, retroplanning and results.

Additional information and International eCommerce & Omnichannel Transformation Conference programme – here

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