Social media consultant & Brand strategist, Freelance, Italy
I am a social media consultant, brand strategist and keynote speaker with over 10 years experience in digital marketing. I help companies and brands to successfully create and develop integrated strategies to differentiate from competitors and to achieve their marketing goals through social media.
I love working with people and share my knowledge: I’ve been a speaker and trainer in more than 150 events, both for corporate and institutional clients, and I host and take part in digital workshops and webinars also in partnership with Hootsuite, Talkwalker and Semrush.
Passionate about Visual storytelling and Visual marketing, in 2014 I created the “Visual storytelling Day” event, the first Italian summit dedicated to visual marketing, storytelling and branding strategy, with more than 1000 participants over the years. I also founded the related Facebook community “Visual Storytelling Italia” where everyday I share my views and the latest news on visual marketing, brand positioning and visual strategies and interact with more than 14k active members.
Session: Visual content marketing with Pinterest | Social media session.
How to create a Visual content marketing strategy with Pinterest.
Pinterest is a useful resource for businesses and customers. With the increasing importance of visual content in the online communication, Pinterest is becoming increasingly important in any well-rounded marketing plan. During the live session we’ll learn how to create a visual content marketing strategy using Pinterest to tell our brand’s story, peak consumer interest, create a strong community and get engagement to a higher level.
Learning outcomes:
- How to create a Visual content marketing strategy.
- How to optimize their Pinterest account to increase visibility (both on Google and Pinterest).
- How to create the perfect visual content that your customers want.
- How to get more traffic and sales with Pinterest.
Additional information and Video & Social Media Marketing International Conference programme – here
