EUDWVideo and Social Media Marketing Conference

Kyrylo Yevglyevskyy

Speaker at Video & Social Media Marketing International Conference

VP of Marketing at CHI Software, Ukraine

I have worked as a marketer for more than 9 years, gaining experience in B2C sales, field marketing research, project management, and B2B enterprise advertising in several industries.

I always strive to bring the newest methods to the work that I do. My goal as a marketing executive is to build a robust and sophisticated framework that acquires target customers and drives profitable sales.

I am passionate about:

  • Inbound
  • Account Based Marketing
  • Intent Data
  • Audience segmentation and prioritization
  • Content marketing
  • Visual perception and neuromarketing in B2B
  • Consumer behavioral analysis

Session: The International Video and Social Media Marketing Conference

Video content in ABM campaigns

How marketers and sales persons could use video content in corporate and B2B lead generation and pre-sale activities. Especially, in times of corona when personal business meetings and networking are almost impossible.

Learning outcomes:

  • Learn why and how create videos for prospect’s decision team.
  • Take a closer look at the shooting process for 3-5 viewers.
  • Get a list of dos and don’ts while presenting a team or a project with video.
  • Know how to replace life networking with video content, at least partially.

Additional information and Video & Social Media Marketing International Conference programme – here

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