International Digital Healthtech, Healthcare & Pharmacy ConferenceWorld Digital Weeks

Nuoya Chen

Speaker at International Digital Healthtech, Healthcare & Pharmacy Conference

Marie Curie Fellow at HEART-ITN Project, Netherlands

Nuoya Chen is currently working as the Marie Curie Fellow for the Health related Activity Recognition system based on IoT. She graduated from the Erasmus Mundus Master’s Course “Economic Policy in the age of Globalisation” in 2015. Nuoya holds a joint Master’s degree from University of Witwatersrand, Johannesburg on “Development Theory and Policy”, and from University of Paris XIII, in the area of International Finance, Regulation and Economics. Before joining University of Macerata, Ms. Chen studied and worked in Berlin, Johannesburg and Paris, Stockholm and London. Her research interests include overseas investment behavior of Chinese enterprises, international finance and IOT Marketing strategy design.

Session: AI and Healthcare

Elderly user preference on smart health solutions

Aging has become a global health challenge while AI can help users to facilitate diagnosis efficiency and treatment quality. However, elderly users are traditionally seen as not open to technology and therefore has missed the benefits of healthcare. I conducted research with elderly users in China and it suggests that the elderly are willing to use smart health devices and can therefore benefit from the use for improvements in life quality.

Learning Outcomes:

  • Learn about barriers and advantages for using smart health device
  • Learn about why elderly user want to use smart health device
  • Learn about what are elderly users’ concern for using smart health devices
  • Learn about the market entry barriers for entering the Chinese market

Additional information and International Digital Healthtech, Healthcare & Pharmacy Conference programme – here

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