Senior Marketing Manager, Offline Community and Advocacy at HubSpot
Community builder and strategist, Christina Garnett, uses audience intelligence and social listening to learn more about audiences to determine needs, behaviors, and more. Her work serves to help brands better connect with their current and future customers as well as fans. Christina is featured in HubSpot Academy’s Social Media certification course as well as their separate course on social listening. She was a nominee for Sprout Social’s Community Builder Award in 2020 and has been a speaker for national events like INBOUND19 and Adapted Digital Media Summit as well as local events for the Virginia SBDC. You can also find her featured in various ebooks by HubSpot, Social Insider, and Talkwalker, as well as articles by The Next Web, Adweek, and Meltwater.
Session: Fan Armies: Turning customers into advocates
Today’s customers are discerning and have reviews and product research at their fingertips. What steps can you take to foster brand love to the point where your customers are your loudest fans? This session will provide tactical advice and guidance on building an advocacy program for your business.
Additional information and programme of Video & Social Media Marketing Conference – here