The ROI Doctor & Founder – BaselineLabs
Clarice Lin is The ROI Doctor and Founder of BaselineLabs, a content analytics agency that works with businesses to get on page one on the top 2 search engines: Google & YouTube. She helps small business owners fill up their sales pipelines with lead attracting blogs and YouTube videos so they don’t have to spend their time convincing prospects to become paying customers. Clarice has been named one of the Top Social Media Influencers to follow in 2019 by Planable, one of the leading enterprise social media tools. She has spoken at multiple events in the U.S and in Europe; in particular she has spoken in Boston at INBOUND 2019, one of the biggest marketing conferences in the world that attracted over 26,000 attendees. Prior to founding BaselineLabs, she spent over 10 years at Fortune 500 companies like BP, Microsoft, and Haymarket Media Group, one of the best global specialist media companies.
Session 1: How to Start & Grow a YouTube Channel From 0 to 1000 Subscribers
Using a real-life case study, Clarice will walk you through “how to start and grow a YouTube channel from 0 to 1000 subscribers the real way. Within 12 months, she helped a client hit the 1000 YouTube subscribers milestone.
Learn how she put in place and executed a strategic YouTube strategy that accelerated the channel growth and subsequently turned viewers into customers.
Session 2: 10 Tips to get your Shopify Store on FREE Google Listing
Are you missing out on this great opportunity to be found on Google?
Late last year, Google started offering ecommerce businesses the option of getting listed for free on Google Shopping tab – that was previously only available if you were running Google ad campaigns. And as we are all aware of, not every retailer has the budget for running profitable Google ads.
But now, Google has opened the doors to ecommerce businesses by allowing them to make their presence known on Google Shopping – meaning free exposure to millions of potential customers!
Through my experience of setting up free Google Shopping listings, I’ll cover the top challenges of getting your Merchant account approved by Google, avoiding the pitfalls of connecting your Shopify account to Google Merchant Center and steering clear of the top mistakes when setting up your automated product feed
If you want to successfully get free listings for your products on the top search engine for shoppers without going around in circles, this is the session you don’t want to miss out on.
Additional information and programme of Video & Social Media Marketing Conference – here
Additional information and programme of International eCommerce & Omnichannel Transformation Conference – here
